Hubbard’s School
About this business
Established in 1952, Hubbard's School is a trusted, co-educational, private senior school located in Milton, Brisbane, offering personalised education pathways.
The school takes a flexible, innovative, nurturing approach to education that enables students to complete years 11 and 12 in one year, with fewer subjects and maximum support.
Their website had been created on the Squarespace platform over 4 years ago and didn’t accurately reflect the mission, programs and modern philosophy of the school anymore.
How we helped
We started by upgrading their website from Squarespace 7.0 to version 7.1, to unlock more creative freedom and potential for organic search rankings.
After a strategy meeting with principal Cathy Pappalardo and her team, we optimised their website by simplifying its structure and navigation, by developing the content of their important pages, and by streamlining the path to enrolment enquiries.
We also refined their website look and feel to convey a fresh, sleek and authoritative image.
Lastly, we implemented a chatbot widget on all pages to invite visitors to ask their questions more casually and in turn increase the volume of enquiries for the school.
Timing
2 sessions with our client
4 autonomous development days
“Our school's website was outdated and static and did not reflect our mission or the nature of the school. Nathan was fantastic to work with! He always responded promptly and is very contactable. Nathan is knowledgeable, patient, and creative! We are excited to send people to our website now :) We would recommend Nathan every day of the week for his overall work, customer service, reliability, and affordability.”
Sarah Armstrong, Hubbard’s School
